Back in the old days of music yore, artists were launched with budgets in hand, tour support ready to go, and living expenses paid for. Ok….zip forward…Labels have NO money for artist development any more. That is why Septien has become so successful in the last 10 years. Labels and production teams want you to come packaged and ready with fans in tow….
Videos are a way of launching an artist. AND you don’t even have to have originals! Artists are being launched continually by how they sing cover tunes. You don’t need amazing videos either but you do need some things that really help boost your fan base. There are tiny little secrets that help a musician capture fans by their interesting videos.
Creativity is the key. SEG looked for a few key videographers from cost effective to expensive and finally found a few out of the box creative peeps. But it was difficult! If you don’t have a budget to use them, just use your Iphone and get that career going!